Workfront: Enterprise work management

Workfront—an Adobe company—is a work management platform that unlocks productivity enterprise-wide by automating and accelerating the complete lifecycle of work. Workfront delivers powerful solutions to transform the way people, teams, and organizations get work done. I partnered with the Campaigns, Product, and Sales teams to develop product storytelling and execute product launch communications with a strong messaging framework. In collaboration with the Senior Customer Content Manager, I helped develop the customer story toolkit, implemented a new way to tell customer stories, and contributed online copy in various mediums to support the customer nurture stream.